What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

More info

Subaru Loves the Earth

More info

Subaru Loves Learning

More info

Subaru Loves to Help

More info

Subaru Loves to Care

More info


Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

 Subaru Love Promise Heart

Love Promise Stories from Subaru of Twin Falls

Subaru Loves to Care  –  Susie W

Subaru Loves to Care

Melanie Gonzales, MSPH, MCHES, Michelle Bartlome, Public Relations, St. Lukes and Dean Montoya, Subaru of Twin Falls gathered at St. Luke’s Magic Valley Medical Center in Twin Falls for the Subaru blanket delivery. Melanie shared how much the patients she works with appreciated receiving the blankets and care cards last year. The care cards especially had a positive impact! She is thankful Subaru of Twin Falls decided to participate again this year.

Subaru and NWF Loves the Earth  –  Mickey C

Subaru and NWF Loves the Earth

We are very excited to educate our students with your information, nurture the wildlife in our area, and beautify the entrance to our school. Thank you so much to Subaru of America, Inc. and the National Wildlife Federation for this opportunity. Our students and their families are going to love watching the plants and animals! I know the students will also be excited to take an active part in caring for our National Wildlife Federation Certified Wildlife Habitat.

Finding new homes for our furry friends  –  Alex L

Finding new homes for our furry friends

Subaru of Twin Falls is happy to announce their new partnership with People for Pets, the Magic Valley Humane Society in Twin Falls Idaho. Through this relationship, Subaru of Twin Falls held their first annual Subaru Loves Pets Adoption Day at the Dealership. During this event, 12 of their furry friends from the Magic Valley Animal Shelter were invited into the hearts and homes of some generous local families. Subaru of Twin Falls believes in bringing the community together to support great organizations such as People for Pets, and this event did just that. Local radio stations, pet supply stores and the local news channel came together to make the event successful. Even local residents who weren’t looking for a new pet generously donated money for dog and cat food to donate to People for Pets. General Manager of Subaru of Twin Falls, Kevin Johnson was inspired to see the community come out and support a worthy cause and is looking forward to next year’s adoption event.

Falls 2 Falls  –  Jaime T

Falls 2 Falls

The Magic Valley Trails Enhancement Committee, or MaVTEC, is a non-profit organization made up of passionate community members focused on acquiring, adjoining and updating the trail systems in the Magic Valley. They provide the Twin Falls and surrounding communities a healthy, safe, and environmentally responsible place to run, walk and bike. Subaru of Twin Falls was a proud sponsor and participant of the 8th annual Falls 2 Falls Walk/Run event. Proceeds of this event are going towards the completion of the Canyon Rim to Shoshone Falls trail. This year, this event hosted 486 participants, which is over double the original attendance of the event!

Camp Rainbow Gold  –  Christl H

Camp Rainbow Gold

Subaru of Twin Falls is very proud to have partnered with Camp Rainbow Gold for this year's Subaru Share the Love campaign. Camp Rainbow Gold provides camps, college scholarships, and empowering experiences to Idaho's children diagnosed with cancer. With Subaru's help they will be able to provide a camp experience to an additional 4 children this year!

; ;